Checkout is not the end.

Checkout Marketing Unlock the potential of your checkout page for extra revenue and customer loyalty.

§ 01 · The moment

When your customer pays, they have already said yes. They trust you, they are paying attention, and their wallet is open. Most shops use this moment to show them an order number.

TRUST Peak The decision is made, payment details are in. No other touchpoint is this warm.
ATTENTION 100 % Every customer sees the thank-you page. No banner blindness, no scroll depth.
ACQUISITION COST €0 You have already paid for the traffic. Every euro earned here is pure extra revenue.

§ 02 · Five levers

Every line
earns more.

01 / 05 In checkout, right above the buy button

Order Bump

One perfectly matched add-on behind a single checkbox: a care kit, insurance, gift wrapping. No new basket, no new decision. Just a tick.

Assumption: 10 % × €15.00

02 / 05 After payment, before the thank-you page

One-Click
Upsell

Payment is authorised and trust is at its peak. A time-limited offer can be added with one click. No card details, no form.

Assumption: 5 % × €30.00

03 / 05 On the thank-you page

Partner
Offers

Curated offers from brands that suit your customer without competing with you. Your thank-you page becomes the most visible ad space in your shop.

Assumption: avg. €0.40 per order

04 / 05 Thank-you page & confirmation email

Loyalty

The details are already filled in. One click turns a guest into a customer account, and order points into a reason to come back.

Assumption: +3 % repeat purchases × avg. basket

05 / 05 Thank-you page, parcel insert, email

Referral

Happy customers are at their most excited right after buying. Give them a personal code that gives their friends a gift and gives something back to them.

Assumption: 2 % × avg. basket (new customer)

§ 03 · Simulator

Your numbers.
Your thank-you page.

Orders / month5.000 Avg. basket80 €

Activate levers

Thank you for your order! No. 2026-10-0731

Extra revenue per year

0 €

+0,0 % on your online revenue

Example calculation based on the assumptions above. Actual results depend on product range, audience and execution.

§ 04 · Retention

The second sale
starts with the first.

A checkout page that only bills leaves your customer alone with an order number. A designed checkout page turns a transaction into a loop of thanks, benefit, return and referral.

§ 05 · End of roll

The roll ends here. The relationship doesn’t.

Request a checkout audit

We look at your checkout and print you the receipt.
soon

Concept, Design & Code: Magomed Delmukhanov; Creative Direction, Design & Development
Contact: Email
Typography: Bricolage Grotesque; Instrument Serif; IBM Plex Mono
Technology: Three.js · GSAP · Lenis · Vite; Made as an experiment with Claude Opus 5.5